Number of companies in the Media & Creative Industries Cluster
Source: Statistical Office of the city of Leipzig. Calculations by Leipzig Office for Economic Development
Selected companies in the Media & Creative Industries
mdr: Broadcasting to central Germany
Regional state broadcaster MDR – a member of the German public network ARD – provides a full TV channel and eight radio stations for Saxony, Saxony-Anhalt and Thuringia, including on DAB+. It’s also in overall charge of the KiKa children’s channel on behalf of ARD and ZDF and is responsible for many successful TV programmes shown on ARD. With a market share of 9.5%, mdr was the most successful regional channel in ARD in 2016. Twenty-five years after first going on air, MDR is well equipped for the future – as a multimedia broadcaster which is in close touch with the citizens of central Germany and offers them high-quality programmes.
REGIOCAST: A German radio company
REGIOCAST is a radio company operating throughout Germany. Based in Leipzig, Kiel and Berlin, it runs several analogue and digital audio brands and has shareholdings in about three dozen radio broadcasters, radio marketers and other service providers in the media sector. At its Leipzig studios, alongside Radio PSR (the leading commercial station in Saxony), REGIOCAST runs the popular stations R.SA and ENERGY Sachsen as well as radio advertising company mir.). Actively shaping the future of radio, REGIOCAST offers exciting products for listeners, users and advertising partners from various economic sectors.
DREFA launches LEAVR: Platform for virtual reality
LEAVR.Studio at media city leipzig is a unique virtual reality experience where all sorts of VR can be tried out. State-of-the-art VR technology is presented at LEAVR by a team from DREFA, Drefabrik and MCA together with partners working in hardware and software from industry and higher education. Focusing on entertainment, edutainment and business applications, LEAVR provides diverse applications in 360° as well as virtual and mixed reality. In addition to developing formats and services, LEAVR is to be established as a network platform in order to promote knowledge transfer and collaboration between different actors in the sector. Tickets and details:
German National Library: Long-term preservation, worldwide usage
The German National Library is one of the twelve biggest libraries in the world. Its 32.7 million items include not just books but also records, CDs, newspapers and university manuscripts. In recent years, its stocks have increasingly been supplemented by electronic publications such as e-books. Publishers upload them directly to the library’s server, where they are automatically logged. The German National Library’s many services include helping develop standards for long-term digital archiving, operating a URN service for the addressing of digital objects, and assisting libraries with the licensing of digital copies of out-of-print works. Bibliographical data can be used by other service providers thanks to several professional data interfaces.
pioneer communications is a full-service agency developing innovative, creative communication solutions from strategies to public relations and social media to crisis consulting and creative advertising. Originally founded ten years ago as a traditional PR agency in Leipzig, the company now employs more than 50 people at its branches in Leipzig, Berlin and Dreilinden and also operates abroad. Current clients include eBay Germany, Media-Saturn-Holding, COMPAREX, Mozilla, BlackBerry and PAYBACK as well as a string of regional clients.
MDM: Promoting the media
MDM Central German Media Promotion has supported economically promising film and media productions in central Germany in all project phases since 1998. The City of Leipzig and MDM are joint hosts of an annual conference designed to fly the flag for Leipzig and central Germany as a production location for audio-visual media, conduct networking outside the region, and intensify the possibilities of cooperation between industry representatives from the region and abroad.
etage8: Distinguished style
etage8 GmbH, a Leipzig furniture design company, has been presented with the Saxon Founder Award 2017, officially making it the best startup in Saxony. Experts were particularly impressed by its table named HALT. The firm has also collected three other prestigious prizes: the German Design Award, the Universal Design Award and the Red Dot Award. HALT is part of the MORMOR collection, an in-house brand developed by etage8 GmbH. The tables, chairs and cabinets in this functional range come with handy grips so that users can remain mobile and active. The MORMOR collection is suitable for both private homes and public facilities.
Source: Leipzig Means Business 2017